Chapter
5.5. Managing a Small Business*
From IntroductionToBusiness OP 8D04gAa
Concepts
- Why does managing a small business present special challenges for the owner?
"Managing a small business is quite a challenge. Whether you start a business from scratch or buy an existing one, you must be able to keep it going. The small-business owner must be ready to solve pr
- How did MailChimp’s founders learn when to pivot?
"Most small business owners either use, or at least know of, the iconic email service MailChimp, a company that is growing by more than $120 million every year and is on track to bring in $525 million
- How can small-business owners use consultants and employees to manage growth?
"One way to ease the burden of managing a business is to hire outside consultants. Nearly all small businesses need a good certified public accountant (CPA) who can help with financial record keeping,
- Why are small businesses exploring global markets through exporting?
"More and more small businesses are discovering the benefits of looking beyond the United States for market opportunities. The global marketplace represents a huge opportunity for U.S. businesses, bot