Bifalgorithm post · Property · 13.05[E][4][c], p. 13-84 (1982). Proof of actual harm, or

508 Streamcast

508 Streamcast (Property · 13.05[E][4][c], p. 13-84 (1982). Proof of actual harm, or) — "508 Thus, StreamCast developed promotional materials to market its ser…

Ideas in this flowchart

  • StreamCast y Grokster buscaron atraer a antiguos usuarios de Napster, incluidos usuarios interesados en infringir derechos de autor.
  • StreamCast desarrolló materiales promocionales para presentar su servicio como la mejor alternativa a Napster.
  • Un anuncio propuesto advertía que Napster pronto cobraría una tarifa o podría ser clausurado por los tribunales.
  • Otro anuncio presentaba el software como la «alternativa número uno a Napster» y preguntaba adónde habían ido sus usuarios.
  • StreamCast planeaba exhibir los usos ilegales de su software para obtener publicidad y enfrentarse a demandas.
  • Grokster lanzó Swaptor, su propio sistema OpenNap, y utilizó códigos web para dirigir hacia su sitio a quienes buscaban «Napster» o «intercambio gratuito de archivos».
  • El nombre de Grokster parecía derivarse del nombre Napster.
  • Los ejecutivos de StreamCast vigilaban la cantidad de canciones de artistas comerciales disponibles en sus redes y buscaban superar a otras redes en canciones protegidas por derechos de autor.
  • Los materiales promocionales mostraban canciones protegidas como ejemplos de los archivos disponibles mediante Morpheus.
  • Estas estrategias pretendían atraer a usuarios dispuestos a infringir derechos de autor.
  • El expediente no demuestra si StreamCast publicó los anuncios, pero estos iluminan sus objetivos.
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508 Streamcast

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Property

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"508 Thus, StreamCast developed promotional materials to market its service as the best Napster alternative. One proposed advertisement read: “Napster Inc. has announced that it will soon begin chargi ng you a fee. That’s if the courts don’t order it shut down first. What will you do to get around it?” Another proposed ad touted StreamCast’s software as the “# 1 alternative to Napster” and asked “[w]hen the lights went off at Napster … where did the use rs go?” 3 StreamCast even planned to flaunt the illegal uses of its software; when it launched the OpenNap network, the chief technology officer of the company averred that “[t]he goal is to get in trouble with the law and get sued. It’s the best way to get in the new[s].” The evidence that Grokster sought to capture the market of former Napster users is sparser but revealing, for Grokster launched its own OpenNap system called Swaptor and inserted digital codes into its Web site so that computer users using Web search engines to look for “Napster” or “[f]ree filesharing” would be directed to the Grokster Web site, where they could download the Grokster software. And Grokster’s name is an apparent derivative of Napster. StreamCast’s executives monitored the n umber of songs by certain commercial artists available on their networks, and an internal communication indicates they aimed to have a larger number of copyrighted songs available on their networks than other file-sharing networks. The point, of course, would be to attract users of a mind to infringe, just as it would be with their promotional materials developed showing copyrighted songs as examples of the kinds of files available through Morpheus. Morpheus in fact allowed 3 The record makes clear that StreamCast developed these promotional materials but not whether it released them to the public. Even if these advertisements were not released to the public and do not show encouragement to infringe, they illuminate StreamCast’s purposes."

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